Subject Line: Celebrate with Savings – 20% Off Select Cookware, Tools & More – In Stores & Online
This promotional email from Williams-Sonoma is in honor of their founder’s birthday. Chuck Williams is a true pioneer and is a legendary figure in the hospitality and retail industries. To read more about Chuck Williams’ life and the Williams-Sonoma legacy, go here. From contractor to hardware store owner to founder of a multi billion dollar high end retail chain, his life story (thus far!) is an amazing one. As a side note, I had the pleasure to take care of Mr. Williams a few times, back in my prior career in the restaurant industry at Fleur de Lys. I am pleased to report he was a very gracious and humble guest, and it was a true pleasure to serve him!
Subject Line: Hello Sonoma! Join us for our Grand Opening Celebration!
In related news, the original Williams-Sonoma retail store in Sonoma is set to have its grand re-opening this weekend. Mr.Williams and the Williams-Sonoma team have much to celebrate!