Social Media

Let’s Talk Social

With the many forms of social media out there, it can get confusing to know what kind of information can be found in each place. These brands did a good job breaking it down.

From: The Land of Nod
Date: 7/27/2015
Subject Line: Keep up with the latest and greatest.

This is my favorite design. I liked the use of tape, clips and fun fonts. It’s not overly wordy. The combination of bold and blue text made it easier to scan. Even the implementation of the icons is lovely.

Land of Nod

From: HomeGoods
Date: 7/30/2015
Subject Line: Like, tweet, pin, post, watch. Connect with us, Amy!

I love the quote bubbles that show what type of information can be found in each section. Rather than describing, they give an example — “I scored this for a client @HomeGoods for $299!! Made my day.” The information is easily digestible and thoughtfully put together.

HomeGoods

From: J.Crew
Date: 7/30/2015
Subject Line: Hello, @jcrew

I like the design and simplicity of this email. In this example, the images pretty much do all the speaking.

J Crew

From: Bluefly
Date: 7/25/2015
Subject Line: You Have A Friend Request!

I like the overlapping samples of imagery in the Instagram and Pinterest sections. It’s enough examples to give a really good idea of what can be expected in each location. Facebook could have used a bit more love though.

Bluefly

From: UncommonGoods
Date: 7/29/2015
Subject Line: Be First to Know

This email was well done overall, but one of my least favorite of this group. Even though the design is nice, the information wasn’t quite as scannable. They could have used titles or other ways of breaking up or highlighting text.

UncommonGoods