Subject Line: Fire for Sale
See it Animated
UncommonGoods went above and beyond with their email promoting a hot sauce kit. Rather than just using the product image with a supporting paragraph, they went all out on creativity! This email shows the step by step process with fun supporting images that animate! Each section is easily scannable with minimal text. Even if this email didn’t have the numbers and animations to draw your eye, it also has great flow to keep you scrolling. The textures, colors, dancing chili peppers and festive pattern give it a fun fiesta feel. The supporting products are also spot on for the theme – they don’t feel like a last second add-on. This email is creative, fun, well thought-out and inspiring!