Subject Line: I’M NOT YOUR TYPE
Pre-header Text: And that’s just fine by me.
How could anybody not click open an email with a subject line as tempting as this?? Bonus points to the Solestruck team for providing pre-header text that pairs so well with the subject line. When viewing what’s in the inbox we see: I’M NOT YOUR TYPE And that’s just fine by me.
One coding recommendation from the Code à la Mode email team would be to provide alt text in the HTML files for the image slices in the hero, as subscribers with images turned off in their browsers will not get the primary messaging.